Ventures · zayne

Brand, website,copy, film and sound.From a single source.

Since 2022 I have delivered digital client work through zayne: brand identity, website, copy, film and sound. Acquisition, concept, delivery, sign off and invoicing all sit with me.

Role
Founder, acquisition through invoicing
Period
since 2022
Services
Branding, copy, film, audio
Status
Ongoing

Track record

  1. 150+sales delivered
  2. 50+satisfied clients
  3. 4service areas
  4. 2022founded

The studio

zayne is my own studio for digital client work. It began with websites and brand identities. Copy, film and sound were added over the years.

The entire value chain sits with me: winning clients, gathering requirements, concept, delivery or steering delivery, sign off and invoicing, with full revenue responsibility.

Four service areas

Four areas have grown over the studio’s lifetime, each supporting the others. A brand identity needs copy, a film needs sound. The areas interlock rather than sit side by side.

  1. 01

    Branding

    Logo design, campaigns and web design. From the first sketch through the colour and type system to the finished site.

  2. 02

    Copywriting

    Copy for websites and campaigns, written for readers and for search engines at the same time.

  3. 03

    Video production

    Shooting and editing, from the take through colour correction to the exported film.

  4. 04

    Audio production

    Vocal engineering: recording, editing and mixing voices through to a broadcast-ready track.

Selected references

Four names from the client list. The range runs from corporate groups through mid-sized businesses to individual artists, which explains the shape of the four service areas well.

Approach

Every project follows the same pattern. Requirements are elicited in direct conversation, assessed, and translated into something buildable. The work is then broken into packages with priorities and dependencies.

During delivery I am the interface between client, development and suppliers, including the resolution of contradictory requirements. At the end comes sign off with the client: functional tests, correction rounds, final release.

Where it stands

Over 150 sales delivered for more than 50 clients. Heavier than the number are the reusable templates and standardised processes that measurably shortened turnaround per project.

The most durable lesson from four years: the most demanding part of a project is rarely the build, but the clarification of requirements before it.